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New Business Magazine Launched in Roanoke

Publication By Virginia Business To Focus on Roanoke/Blacksburg/New River Valley Region

“Roanoke Business,” a new monthly magazine covering commercial activity in the Roanoke/Blacksburg/New River Valley region, has published its first issue.

Like its parent publication, the Virginia Business magazine, Roanoke Businesses goal is to provide a definitive look at business news in its coverage area. Roanoke Business says they will rely on “in-depth analysis and lively reporting” to tell readers about the people, places, companies and trends shaping the local economy. The new magazine focuses exclusively on events in Blacksburg, Christiansburg, Salem, Radford, Roanoke and the counties of Botetourt, Floyd, Franklin, Giles, Montgomery, Pulaski and Roanoke.

Publisher Bernie Niemeier said, “We are excited about this new venture, which is the first monthly regional magazine we’ve produced in the 26 years since Virginia Business began publishing. The Roanoke/Blacksburg/New River Valley area has a vibrant economy, and some of the most interesting and innovative entrepreneurs, executives and corporations in the commonwealth. The continued success of our flagship publication and the potential of Roanoke Business show a robust appetite for business news in every part of our state.”

Based in Roanoke, Tim Thornton serves as Roanoke Business editor. Lynn Williams will handle advertising sales and is located in Roanoke as well.

At launch, Roanoke Business circulation is 10,000, including current Roanoke-area subscribers to Virginia Business. The Roanoke Regional Chamber of Commerce and the Roanoke Regional Partnership also distribute the magazine.

Officials with the Roanoke Chamber first discussed with Virginia Business the idea of launching a local publication that would include information about and useful to chamber members while offering expanded coverage of commercial developments in Roanoke, Blacksburg and the New River Valley.

“Roanoke Business is a welcome addition to the region. It will provide additional insights and an in-depth look at the large, medium and small enterprises that form the base of our economy. Building on the strength and reputation of Virginia Business, Roanoke Business will highlight exciting developments in our area and bring a new, expanded level of coverage in regional business, financial and economic news,” said Joyce Waugh, Roanoke Regional Chamber of Commerce president.

Virginia Business is the only statewide publication devoted exclusively to covering commercial news in the commonwealth.

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